2 x Plan for digipack

These are two designs I drew for what our digipack for our chosen artist could look like, taking elements from other examples in the punk rock genre, such as the jagged font from the My Chemical Romance album to connote aggression. The two designs contrast one another, in terms of the mood and tone they create. While the first one contains a naturalistic setting and a band member juxtaposing that with a melancholy expression, the second is set out like a piece of evidence, with the front cover containing a fingerprint, a knife and a cyanide pill, as a way of relating to the songs in which the album contains. In terms of colour, I would use very subtle tones like green and yellow for the first digipack, as a way of relating to the naturalistic atmosphere that had been established through the setting of a field. This has positive connotations and therefore presents the band in a more approachable manner, which could result in a wider target audience. By contrast, I would use a dark shade of grey as the dominant colour in the second digipack, as the way I've laid it out is a lot more clinical and detached than the previous design. This digipack also strongly relates to the element of crime, with there being various weapons on the front and a prison mugshot on the back. The combination of this design and colour results in more negative connotations, with the band now being conveyed as somewhat rebellious and daring. This exercise has helped to prepare us for what the next part of the course entails, as well as give us a chance to be creative, when it comes to how we think the artist could be presented and decide what is the best way to identify the genre of music.