Target audience

This is a questionnaire we gave out to a wide variety of people of different age groups to make our results more reliable. What we found out from this research was that the expected target audience of the punk rock genre is predominantly males aged 16-25. We also conducted interviews of people within this age bracket to solidify our results and confirm what our questionnaire indicated, in terms of stereotypical audiences of particular genres. As a result, we now know who specifically we're appealing to with our music video, and will use this as a focal point as we consider how to present our artist within these guidelines. For example, some of the people we asked said they like to see a story with the videos they watch , to make them more interesting and give the video a higher replay value. This kind of detail is very helpful to us as we begin to narrow down how we're going to structure our music video.