Tuesday 11 November 2014

Cyanide - The Final Cut



This is the forth cut of our music video, and the finalised version, concluding our post-production process. Compared to our first cut, this video is noticeably more professional in its presentation and relates more strongly to legitimate examples from the punk rock genre.

Monday 10 November 2014

Final digipack



This is our finished digipack we made as an ancillary product of our music video. We link the two by displaying the two artists which were in the music video, to show a sense of consistency.

Sunday 9 November 2014

Final magazine advertisement



This is our finalised magazine advertisement, taking up half a page of A4 as a way of indicating that this is a niche band and doesn't necessarily have the popularity to equate to the same advertising space as a band such as King of Leon.

Wednesday 5 November 2014

2 x Plan for magazine advertisement

These are two designs I drew for our group's piece of magazine advertisement. Like with the digipacks, I chose to take two different approaches as a way of demonstrating how artists in the punk rock genre can be conveyed in several ways. The first advert, for example, is very simplistic, similar to the Kings of Leon advert I analysed previously, with this singular band member connoting solitude and loneliness. This would be very appropriate if the songs within the album in which the poster is advertising were based on such themes, establishing a target audience while also informing consumers as to what to expect from this particular product. In comparison, the second advert is structured more complexly, by displaying more information about the product, as well as presenting the band as more of a group, which has connotations of unity and friendship, contrasting from the previous design. With regards to colour, I would use quite dark shades for the background of the first design, to amplify that sense of solitude, while also making the artist the main focus of the poster. The pieces of text would therefore be white to create a strong contrast to the background, which could also suggest that the band are a symbol of hope within this darkness, presenting them as quite hopeful. For the second design, I would use a brick wall with graffiti on it to incorporate the idea of rebelling, and create an opportunity to use vibrant/passionate colours, such as red and green, to demonstrate the musical range the band has. This exercise has helped me to consider the different ways in which artists can be advertised, and also think about how the song that we've chosen to do fits in with these representations.